Masterclasses
What to do, and how to do it
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How to target demand for natural food and drink
15 February 2021 MasterclassesWhy is demand for 'clean label' products growing, and what does it mean for the food and drink sector? Will Cowling, marketing manager at FMCG Gurus, explains what consumers are looking for, and how to capitalise on the desire for natural products -
The future of the plant-based trend
11 February 2021 Food & DrinkVeganuary may be over for this year, but the vegan craze isn’t going anywhere. Get ahead of the plant-based bonanza by discovering ways to cater to the growing taste for meat-free food -
How Covid is changing the in-store experience
28 January 2021 CoronavirusFine food shops are adapting to Covid-19 by making physical changes to their stores. With the effects of Covid-19 far from over, we look into how can retailers balance safety with discovery -
How to: host your first virtual cheese tasting
26 January 2021 Cheese & DairyWith in-person events off the menu, digital tastings offer cheesemongers a fresh opportunity -
What can retailers learn from 2020’s fastest-growing brands?
21 January 2021 CoronavirusKantar has unveiled the brands that grew the quickest last year despite Covid-19, and they reveal an important trend for the food and drink sector -
A cheesemonger’s guide to social media
12 November 2020 Cheese & DairyBuild up a loyal following on social media by tapping into a new pool of fine cheese-loving customers -
How clear communication boosts sales
13 February 2020 NewsSignage and education can make the difference between a sale and a walk-out. Here’s how to get it right -
How to excel at customer service
11 February 2020 NewsThe key to getting repeat business is to consistently provide a special experience for shoppers -
“How to source and promote unusual cheeses”
24 October 2018 Cheese & DairyRuth Holbrook of Paxton & Whitfield talks us through her process -
How to: increase chutney and pickle sales
05 September 2018 AmbientChutneys, pickles and relishes boast major Christmas clout. Keep the demand for the category growing with the help of these key points -
The importance of building a story around cheese
30 August 2018 NewsBehind every artisan cheese there is always a story waiting to be told, explains Julia Harbutt, cheese expert
