New dates revealed for UK Food & Drink Shows

The UK Food & Drink Shows have been postponed until summer 2021 following the announcement of the third national lockdown and the rollout of the Covid-19 vaccine.

The shows, comprising Food & Drink Expo, Farm Shop & Deli Show, The Ingredients Show, Foodex, National Convenience Show and The Forecourt Show will now take place on 5th-7th July 2021 at the NEC Birmingham.

“The Covid-19 pandemic has tested our business as it has the businesses of our exhibitors and visitors, and we’re delighted we have managed to secure new dates in July at the NEC,” said Andrew Reed, managing director for events and exhibitions for William Reed.

“No one is better placed or more experienced to deliver safe and inspiring live events, and no other event in 2021 will have the laser-guided sector focus, breadth of exhibitors, content and innovation,” Andrew continued.

“We look forward to the summer as a time of great celebration, of new ways of thinking, new products, new attitudes and a new start for our industry. We can’t wait to once again welcome exhibitors and visitors to the NEC in Birmingham,” he added. The shows will bring together more than 1,000 leading brands across food development, grocery, manufacturing, specialist retail, wholesale and foodservice.

Countless food industry events were rescheduled or postponed in 2020 and early 2021 due to the coronavirus pandemic, but with a vaccine on the way there is hope that key trade shows will be able to go ahead later this year.