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Get your free copy23 September 2016, 14:04 PM
- The Norfolk Deli in Hunstanton has launched its 'Every Product Has A Story', or #EPHAS initiative, which is intended to promote small artisan producers and tell the story behind their products
The Norfolk Deli has gathered its key 20 local suppliers, with plenty more to follow, to take part in interviews on its website (norfolk-deli.co.uk). The interviews offer insight into how buying locally-made products directly affects real people with real stories to share.
Mark Kacary, co-owner of The Norfolk Deli said, “Why did I start this? Mainly due to the fact that I’m sick and tired of large corporations trying to jump onto the ‘local’ bandwagon, like Walkers selling deli crisps and Tesco’s creating fake farms. I wanted to show our customers that there’s a difference between a shop like ours and a supermarket.
“These are products not created by a bunch of people sitting on a committee – our products are made by real people and I wanted to highlight this.”
