Latest opinions
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The Importance of a Marketing Strategy
18 March 2015 Speciality BitesIt’s show-time, folks. The biennial IFE Show at Excel takes place next weekend onwards for 4 days followed a month later by the Farm Shop & Deli Show, and I am currently in Athens at the second ever Food Expo Greece... -
Soar Like An Eagle
23 February 2015 Speciality BitesLast week I was back in Kenya at the children’s centre (orphanage and school) that Cotswold Fayre supports on a monthly basis and with our charitable events -
The Key Elements of Success
10 February 2015 Expert EyeOn Thursday 25th May 1972, Partridges opened its doors for the first time at 132 Sloane Street, London. The doors were in fact opened by my brother, Sir Richard Shepherd, the first of at least eight family members to work... -
Promoting Smaller Brands
05 February 2015 Speciality BitesAt this time of year I often spend time out with my sales team visiting retails, and this year is no exception, and I entered in to a debate yesterday I thought I would share with you -
“We all scream for ice cream”
03 February 2015 Fine FoodIf you need cheering up in the slate grey days of the New Year, ice cream is the indulgence to turn to -
“Together we stand; divide, they will get us”
03 February 2015 Cheese TalkI was invited to give a series of lectures on British cheese in January to the Masters students at the University of Gastronomy in Bra Italy, and had planned to spend December leisurely researching and writing my presentation -
“Time for customers”
03 February 2015 Town CrierAs a small independent retailer, we have three main factors in our favour in the struggle against the multiples: range, expertise and enthusiasm/passion/personality – call it what you will -
Business Relationships
16 January 2015 Speciality BitesI recently had the misfortune to have to take an ex-employee to court, which is one of the few occasions in 15 years of running a business that I have had to engage the services of a lawyer. They don’t come... -
“Trade shows – which, what and why to go?”
16 January 2015 Cheese TalkQuestions you should, and hopefully do, consider seriously before investing precious time out of the office, yet research shows that many have attended shows that are irrelevant or largely unnecessary -
“Ho Ho Ho? Too soon to be hearing a reminder of Christmas Just Past?”
16 January 2015 Town CrierBut before the twinkling lights and tinsel go to the back of the POS/display storage shelf, I think it’s vital to take stock of just how well we did in the late December flurry