Take a deep breath, tighten your belt and get creative –we believe however big or small your company is, Christmas is the biggest gift-buying time of the retail calendar and can be the perfect opportunity to increase sales without breaking the bank. Here are a few top Christmas gifting tips:
1. Merchandise: Merchandise, Merchandise! With todays fast pace society, gift hampers offer busy customers a perfect readymade solution. As a retailer, drive those incremental sales by inspiring customers with themed hampers, whether that be contemporary or traditional, we have it all.
2. Bag Some Profits: Place shopping bags and gift bags strategically around your shop; they’re a quick, easy and inexpensive way to turn spontaneous presents into an extra special gift. Better yet, have your bags personalised with your company logo and give them away, you’ll inspire loyalty and have your customers coming back for more
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3. Price Points: Readymade gifts are a proven success, your customers will thank you for taking out the guess work and you can use it as a way to get stock moving. Set price points, at say - £25, £50, £75, £100 and then display these collections in store for maximum effect.
4. Add the Personal Touch: Branding is a popular option for companies this time of year, and it’s a great way to publicise your own company. There’s still time to personalise cartons, jute bags, wooden hampers, and card boxes in time for Christmas. WBC does low runs so you never have to hold vast quantities of stock.
Christmas is definitely a reason to be jolly and it’s our mission to take the pain out of the seasonal mayhem. Visit us now at www.thewbc.co.uk and take advantage of free delivery on sales of over £125 within mainland UK. WBC, the leading voice in gift and hamper packaging for over 20 years.
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