Fairtrade Fortnight: How To Help

Fairtrade works with 1.5 million farmers and workers in Africa, Asia and Central and Latin America, helping them earn a sustainable income in order to support their family, buy food, and invest in community, business and the environment.

Nilufar Verjee, public engagement director for the Fairtrade Foundation said, “When people are paid a fair price, they can have more control over their lives when times are hard, and worry less about how they will feed their families.

“Whether it’s having the money to spend on food or being able to expand their farms to grow more food to eat, Fairtrade means many farmers and workers are able to do what we take for granted – put enough food on the table for the people they care about, all year round.

“Farming is the backbone of the world. It’s simply wrong that whilst farmers work hard to produce what we eat so many of them should go hungry themselves.

“This Fairtrade Fortnight, make your breakfast count with Fairtrade – use the power of your shopping to help ensure food security for world’s most vulnerable farmers and workers.”

Businesses will have lots of opportunities to get involved, from holding a Fairtrade breakfast to tweeting about the campaign to partnership deals. For more information, they can contact commercial@fairtrade.org.uk.